During the early 1900s, a young Vincenzo Parisi is estranged from his family from a malaria-infested Puglia, with the aim of seeking better opportunities, which the poor rural provinces of southern Italy lacked at the time.
Unlike the many who dreamed of and pursued the American dream at the time, Vincenzo's journey began working as a shoemaker in Genoa.
It was then that he made his first and only pair of leather shoes, and that lasted until his last days.
After various maintenance procedures, those shoes have finally lost their original appearance.
However, their soul has always remained intact.

Taking inspiration from Vincenzo's only pair of handcrafted leather shoes and looking to the future, Cuoium by ORTO PARISI is a fragrance that demonstrates love and respect for the heritage of leather.
It represents the vision of a modern world that remains in touch with its pagan traditions by treasuring its origins, while coexisting with a fascinating aura of mystery.

Cuoium by Orto Parisi is a tribute to the courage and willpower to move forward, to repair rather than replace, and to take care of one's heritage.
A LEATHER HEART