Royal Crown

Smell is a word, perfume is literature.

Welcome to a fascinating journey into the world of Royal Crown, where the art of perfumery merges with exclusive luxury. Discover with us the evocative stories, carefully selected ingredients and rich heritage that enriches each unique fragrance.

Founded in 2008, Royal Crown creates luxury perfumes that combine the elegance of Italian tradition with contemporary art, handcrafted with precision and dedication.

The Perfumes
Royal Crown fragrances are the result of unparalleled craftsmanship, combining tradition and innovation in every creation. Each fragrance tells a singular story, through precious and expertly blended essences. These luxurious creations offer an unparalleled sensorial experience, a reflection of the passion and dedication that characterizes our family.

The Family
Royal Crown was born in Rome in 2008, founded by Antonio Martino Visconti, heir of the ancient Visconti family, famous glove makers of Catherine de' Medici's Florence. Today, Antonio is recognized as a master alchemist of smell, always in search of olfactory perfection, which inspires each of his creations. Together with his daughter Nicoletta and son Pierpaolo, Antonio leads the company with love and dedication.

“We are a family business: shared values, strong ties with our territory and generational continuity… a philosophy that permeates every one of our products, still handcrafted in Italy, with a commitment that is reflected in every single bottle.” – Antonio Martino Visconti